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31 July 2021

Journey into the future in complete relaxation with Poltrona Frau and Pininfarina

Pininfarina presents Teorema, its first ever 100% virtually developed concept car fully electric, with autonomous mobility, studied to create a sense of community and foster interactions amongst passengers and the outdoor environment. TEOREMA is completely autonomous but it can easily switch across different driving modes according to passengers’ preferences and the different driving situations: in AUTONOMY MODE, DRIVE MODE, and in REST MODE.

“TEOREMA wants to give people back the pleasure of living the car, driving and travelling, without the frustrations of increased congestion and other compromises, all while integrating AI, 5G and the latest technology to drive passengers towards new incredible experiences along the journey.” - Chief Creative Officer Kevin Rice

A vision fully in line with the one that Poltrona Frau is embracing since many years, most recently with the 2021 Take Your Time Collection. Collaborating with many other excellent companies in their respective fields - WayRay, Continental Engineering Services, and BENTELER – our Made in Italy company has designed the seats following the leitmotiv to ensure maximum relaxation to the passengers and to allow them to stretch out and dose off. The seats of TEOREMA are able to fold down flat, turning into a bench or a cot providing for the possibility either to face each other, in a moment of conviviality, or to lie down, during a more intimate time.

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Global icon of Italian style, Pininfarina is recognized for its unparalleled ability to create timeless beauty through its values of elegance, purity, and innovation. Founded in 1930, Pininfarina has evolved from an artisan concern to an international service Group, supreme expression of automotive styling and an established reality in industrial and experience design, architecture, nautical and mobility beyond automotive. A group employing 600 people, offices in Italy, Germany, China and the United States and listed on the Stock Exchange since 1986. Over the course of nine decades Pininfarina has designed more than 1,200 vehicles and more than 600 projects in different areas, receiving numerous international awards.

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