Design comes to life at the Poltrona Frau Museum

14 may 2025

On May 10, the Poltrona Frau Museum in Tolentino hosted a special evening dedicated to Italian culture, contemporary dance, and Italian design, as part of the 2025 Grand Tour of Museums and the European Night of Museums.

 

The event, titled Design in Movimento, featured students from the Liceo Coreutico of Tolentino – Istituto di Istruzione Superiore F. Filelfo, who transformed the museum space into a living stage. Their site-specific choreography, inspired by the icons of luxury Italian furniture by Poltrona Frau, created a powerful dialogue between body and material, breathing new life into the permanent collection of this corporate museum.

 

The evening was a shining example of collaboration between education, industry, and Made in Italy heritage, reaffirming the role of the Poltrona Frau Museum as a true “Third Space”: a cultural hub open to the community, where historical legacy meets innovation and shared experience.

 

With this initiative, Poltrona Frau reinforces its commitment to promoting cultural events in the Marche region, while celebrating its deep connection to the territory and its legacy of luxury craftsmanship.

 

A heartfelt thank you to everyone who joined us in celebrating Italian artistry, design excellence, and craftsmanship in motion.

 

Poltrona Frau Museum
Via Cristoforo Colombo 5
62029 – Tolentino (MC), Italy