Poltrona Frau presents a new edition of Pelle Frau Impact Less for the automotive sector

and renews the collaboration with Alfa Romeo

14 November 2024

During the last edition of the Paris Motor Show (October 2024), two icons of Italian design and luxury, Poltrona Frau, through its Interiors in Motion Business Unit, and Alfa Romeo, have presented a special edition of the Archibald armchair and the two-seater sofa, both designed by Jean-Marie Massaud and upholstered in the exclusive Pelle Frau® Impact Less, developed specifically for the automotive sector.

 

Poltrona Frau’s Research and Development department has developed an exclusive automotive version of its Pelle Frau® Impact Less, tailored for the automotive sector. This one-of-a-kind leather is naturally tanned using tannins derived from the wastewater of olive pressing, striking the perfect balance between sustainability and luxury. Available in a range of sophisticated hues including three brown tones, an elegant dark brown, and a deep black, this Pelle Frau® Impact Less, designed for the automotive sector, covers the entire interior of the 33 Stradale, elevating the driving experience to new heights of refinement.

 

Photos credits: Courtesy of Alfa Romeo