Poltrona Frau is proud to announce the release of the 2024 Sustainability Report of its Business Unit dedicated to delivering excellence in luxury and bespoke solutions for mobility. The document is available online, reaffirming the company’s ongoing commitment to a more responsible and forward-thinking future.

This year’s report highlights the key achievements made in the areas of environmental responsibility, ethical practices, and social impact — all while continuing to innovate at the highest levels of craftsmanship and performance. Key highlights include: the reduction of CO₂ emissions across production sites, the increased use of sustainable materials throughout the supply chain, the strengthening of partnerships with responsible suppliers, and numerous initiatives dedicated to employee engagement and professional development. Additionally, the application of circular design principles has further enhanced the service offering, optimizing product life cycles and reducing waste.

For Poltrona Frau, sustainability is not just a goal, but an ongoing journey that aligns with the heritage, values, and innovative spirit of the Business Unit. A journey that today embraces a new identity: the Business Unit officially becomes Poltrona Frau In Motion. This evolution reinforces the connection with the iconic Poltrona Frau brand — a symbol of tradition and craftsmanship — while projecting the unit into a future driven by advanced technologies and tailor-made solutions for all forms of mobility.

The new logo and brand name clearly express the mission of Poltrona Frau In Motion: to lead excellence in luxury mobility on a global scale.

Explore the 2024 Sustainability Report and discover the world of Poltrona Frau In Motion, where responsibility and innovation move together.