In the prestigious setting of its Madison Avenue flagship store in New York, Poltrona Frau took part in Icons of Italy, an initiative promoted by Altagamma to celebrate the enduring cultural exchange between Italy and the United States.

The event offered guests an immersive experience into the heart of the brand’s savoir-faire: a live demonstration by one of Poltrona Frau’s master artisans revealed the gestures and techniques of a tradition perfected over centuries, providing a privileged glimpse into the making of some of the Maison’s most iconic creations.

A true tribute to Poltrona Frau’s Italian excellence, where quality is born from the work of human hands, refined over time, and expressed through an uncompromising pursuit of beauty.

The evening continued with an exclusive cocktail reception, celebrating the meeting between Poltrona Frau and two icons of Made in Italy: Ca’ del Bosco and Calvisius. Guests enjoyed Ca’ del Bosco’s refined wines paired with the exceptional quality of Calvisius USA Inc. caviar, in a dialogue of excellence that highlights Italian gastronomic culture.

This event anticipates the National Made in Italy Day on April 15, paying tribute to a legacy of values, expertise, and vision that continues to inspire across borders.